THE CHALLENGER SERIES

are annual golf and cycling events created to inspire participation, promote a healthy lifestyle and support a charitable cause.

We are proud to be working with the Spinal Injuries Association for the next three years to support the legacy of Sir Frank Williams by raising funds for the Frank Williams Academy (FWA).

The series will realise four key objectives:
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FWA Frank Williams Academysia 50

SIA’S FRANK WILLIAMS
ACADEMY

A SPINAL CORD INJURY IS LIFE CHANGING….BUT IT NEEDN’T TO BE LIFE LIMITING.

Paralysed in a car accident aged 44, Sir Frank Williams went on to achieve so much and become one of the most recognized and respected people in Formula 1. Many others paralysed by a spinal cord injury, don’t get the chance to live a fulfilled life with hope, purpose and dignity.

Frank knew that and supported the Spinal Injuries Association to change the situation. The Frank Williams Academy is his legacy, aimed at transforming the lives of people with spinal cord injury through education, training, research and development. Funds raised will be used to:

Learning platform

Develop online learning platform for people with a spinal cord injury

SIA regional hubs

Provide a specialist
clinician in all SIA
regional hubs

Physio

Embed content within nurse and physio training college curriculum

Expand training

Expand training to
health and social care practitioners

Research

Conduct and collaborate on research involving people with spinal cord injury

Leverage take up

Leverage take up and investment from the NHS and local government

Raise awareness

Raise awareness of the FWA, it’s achievements
and the cause

SIA Services

Use learning to underpin the SIA’s services and campaigns.

WEDNESDAY 11th SEPTEMBER 2024 – THE GROVE

FWA GOLF DAY

The inaugural event will be held at the flawless venue of The Grove, Hertfordshire in the United Kingdom.

By bringing together sport and business this exciting event will provide a powerful and relaxed platform for networking, relationship building, employee engagement and supporting a worthwhile cause.

The event includes brunch, use of practice facilities and 18 holes of golf on the internationally ranked GEO certified course, followed by post-golf drinks and BBQ. All participants will receive a premium goody bag, the opportunity to win team and individual prizes, including the first-place prize to the Sportingclass Industry Invitational Final.
PROVISIONAL ITINERARY

  • 1000 hrs   Registration & Brunch

  • 1030 hrs   Official Welcome by Claire Williams OBE

  • 1045 hrs   Driving range / putting green practice

  • 1130 hrs   Shotgun start

  • 1700 hrs   Post event drinks, BBQ and networking

  • 1830 hrs   Prize presentations 1900 hrs Guest depart at leisure

  • 1900 hrs   Guest depart at leisure

TEAM ENTRY
Team entry is £3,000 + VAT, with £500 per team being donated to the SIA’s Frank Williams Academy. Teams consist of 4 players
ENTER A TEAM
Team distance challenge

WEDNESDAY 19th JUNE 2024 - SILVERSTONE CIRCUIT

FWA TEAM DISTANCE CHALLENGE

Taking place at the legendary Silverstone Circuit, the site of Williams Grand Prix’s maiden Formula 1 race victory in 1979. Participants will compete in a 2-hour team event on the current Grand Prix Circuit.

Open to corporate teams and cycling clubs this event will create healthy competition for colleagues, peers and fellow club members. In addition the day will provide an opportunity to build relationships, engage employees and support worthy cause.

The event includes welcome refreshments, a closed-circuit cycling event, post-event drinks and dinner. All participants will receive a premium goody bag and a number of team and individual prizes presented before departure.
PROVISIONAL ITINERARY

  • 1400 hrs   Registration & Refreshments

  • 1500 hrs   Official Welcome by Claire Williams OBE

  • 1530 hrs   Workshop opens

  • 1630 hrs   Warm up course available

  • 1715 hrs   Start line formation

  • 1730 hrs   Lights out – Team Distance Challenge starts

  • 1930 hrs   Chequered flag

  • 1930 hrs   Post event drinks, dinner and networking

  • 2030 hrs   Prize presentations

  • 2100 hrs   Guest depart at leisure

TEAM ENTRY
Entry is £500+ VAT per 4 person team, with each rider requested to raise a minimum of £250 for SIA’s Frank Williams Academy. We are sorry but we are unable to support individual entries.
ENTER A TEAM

BECOME A PARTNER

To successfully execute this series, we are looking to establish multi-year partnerships with like-minded businesses who want to make an impact.
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A partnership with the Challenger Series offers a comprehensive opportunity for impactful stakeholder engagement with measurable Return on Outcome. Through multi-faceted activation programmes, we enable our partners to raise brand awareness, drive revenue generation, support storytelling and engage key audiences through participation, content creation and distribution.

Working collaboratively, we will ensure the right benefits are tailored to your requirements and they may include:

BRAND AWARENESS

Participant clothing,
event branding,
marketing platforms

ENGAGE STAKEHOLDERS

Opportunity to meet and reach
new customers, B2B partners
and media contacts

CSR

Support the Frank Williams
Academy and our partners
internal programmes

CONTENT CREATION

The series and each event
provide opportunities for
broad content capture

PRODUCT DEVELOPMENT

Use each event to help
develop your products as
applicable

CASE STUDIES

Use the series to create
product case studies

BECOME A PARTNER

PARTNERSHIP LEVELS

We are looking to develop transparent partnerships that collectively contribute to improving lives, are tailored to your business needs and will inspire change. As a partner you will have exclusivity within your sector, enabling you to activate and secure the best return from your engagement with the Challengers Series. 

There are five partnership levels available for consideration:
REQUEST MORE INFORMATION

OUR PARTNERS

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Challenger Series

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